Below is an intro to some present trends and practices in television and content viewing.
In recent years, with the rise of digital content, the way in which individuals take in media has changed substantially. For several years, standard television was the primary source of family entertainment for most people. Nevertheless, after the development of streaming platforms, many audiences are turning away from scheduled tv, especially among younger individuals. Rather, international media content analysis shows that more people are buying memberships to streaming services, which strongly evidences the switch in audience consumption practices. These options are popular for allowing individuals to watch the shows and movies they want, whenever they feel like it. Those involved in the media market, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for example, would recognise the popularity of streaming services as a prominent media consumption habit among audiences today. These changes demonstrate the move towards user-controlled viewing preferences in the market.
In the present digital age, smart phones have become one of the most popular instruments that individuals are using to view videos and access media. Nowadays, many social media networks are offering limitless feeds of brief, successive videos, that are growing in popularity among smart device users. In fact, statistics reveal that that globally, mobile content viewing is on the rise, showing that short form media is among the fastest growing media trends today. These platforms permit users to see a collection of customised material and interact instantly, making these videos a lot more interesting and addictive than traditional media. Short form videos are also being used regularly for news and academic purposes, not just for entertainment. Subsequently, this pattern is evolving the way people are actively looking for and counting on to receive knowledge, in a faster, shorter and more accessible format.
With consistent shifts and developments in the digital landscape, what are the current trends in media? Well, together with the rise of internet streaming platforms and short form video content, the method by which people are getting their information is also shifting. Individuals are increasingly turning towards online news sources, instead of viewing television, to find out about ongoing worldly affairs. However, concurrently, due to a continuous circulation of info, individuals are coming to be overwhelmed by huge quantities of content. In reaction to this, news organisations are re-engaging audiences by making short form content that is clearer and easier to navigate. These here days it is common to see news channels that have large followings on social media websites. This trend can be validated by the CEO of the fund that owns Euronews, for example. Using this technique has been essential for providing people with dependable and authenticated news sources, in a form they can readily follow.